Pizza Hut - Employee Manifesto

We worked with Basis who were designing the employer brand campaign assets for Pizza Hut. The idea was to create a visual representation of the existing Employee Manifesto that all new starters to the business receive. The film element of the production was shot in our studios to match the look and feel of the most recent tv commercial campaigns.

Director Paul Morricone was tasked with getting a playful performance out of the cast of employees – using a variety of ingredients and kitchen props as part of the movement.

The edit is the key part of this film – our approach was to treat this more like a music promo than a series of individual shots. Our team’s background in creating promos for labels like Warner Bros. and Parlophone meant we could apply our eye for creative cuts and performance to this project. Mixing kinetic typography and a cool voiceover with the footage kept the overall message in the face of the viewer. This is a film that is intended to get the culture of Pizza Hut across to people thinking of a career there – getting the right tone was essential.